WHAT is the point of training? 

培训的意义是什么？

Training is a process of increasing the knowledge and skills relating to a particular role or skill, but it also has wider benefits.  The process can include product updates; goals to improve capability, productivity and performance; and ways to enhance positive work behavior.  

培训是一个增加与特定角色或技能相关的知识和技能的过程，但它也有更广泛的益处。 培训过程可以包括产品更新；提高能力、生产力和绩效的目标；以及加强积极工作行为的方法。

Everyone at every level can benefit from training, be it a one-off session or as part of an ongoing education program; when we stop learning, we stop growing!  

每个级别的每个人都可以从培训中受益，无论是一次性培训还是作为持续教育计划的一部分；当我们停止学习时，我们也就停止了成长！

WHY doesn’t everyone do it? 

为什么不是每个人都这样做？

Misconceptions! People sometimes think of training as follows:

误解！人们有时会认为培训如下：

lOnly for those who are new to the industry and require an introduction and understanding of the fundamental elements of sign and print. False! 

lOnly necessary for those who need an update or reminder of facts and processes—a refresher course for example—and not applicable to those with experience in the industry. False!

lJust for small businesses, which are not as established or have fewer resources. False!

l仅适用于那些刚入行、需要了解标识和印刷基本要素的人。错！

l只有那些需要更新或提醒事实和流程的人才需要，例如复习课程，而不适用于那些有行业经验的人。错！

l仅适用于小型企业，因为这些企业尚未建立或资源较少。错！

When the following is true: 

当以下情况属实时：

· Fact! Training has proven to be beneficial in multiple ways to industry veterans, as well as to those just joining the industry.

· Fact! Training is the gift that keeps on giving. It encourages growth and ongoing development of skills and knowledge.

· Fact! More and more large sign and print companies are adopting company-wide training programs for staff at all levels and gaining multiple benefits across their business as a result.

· Bonus fact! Your ROI will thank you! 

lFact！事实证明，培训对行业资深人士和刚入行的人都有多方面的好处。

l事实！培训是源源不断的礼物。它鼓励员工不断成长，持续发展技能和知识。

l事实！越来越多的大型标识和印刷公司正在为各级员工实施全公司范围的培训计划，并因此在整个业务中获得多重收益。

l事实！您的投资回报率将感谢您！

  “The only thing worse than training your staff and having them leave is not training them and having them stay.” —Henry Ford 

“比培训员工却让他们离开更糟糕的是，没有培训他们却让他们留下来"。亨利-福特

HOW does it benefit? 

如何受益？

The benefits of training include the opportunity to enhance skillsets, improve knowledge, and keep current with industry patterns and trends. Training also provides the opportunity for peer interaction, sharing of ideas and knowledge, and generally encourages positive interaction. 

培训的益处包括有机会提高技能、增进知识、了解行业模式和趋势。培训还提供了同行互动、分享想法和知识的机会，并普遍鼓励积极互动。

Training is proven to enhance morale, improve client interactions and promote motivation, which results in business-critical improvements that can positively impact revenue and profitability. 

事实证明，培训可以提高士气，改善与客户的互动，促进积极性，从而实现对业务至关重要的改进，对收入和盈利能力产生积极影响。

Training is something for everyone at every level—there is always an opportunity to add, enhance or perfect. Never stop learning, never stop growing. 

培训适合每个级别的每个人--总有机会补充、提高或完善。永不停止学习，永不停止成长。

 “I think there is a glaring need for training and continuing education in the sign industry. I wanted to make sure Eastern Metal Supply can use Make It Happen and their ‘bootcamp’ seminar to help us educate our employees and our customers in the ever-changing world of sign fabrication and sales.” —Scott Hassler, Sign Industry Market Manager, Eastern Metal Supply 

“我认为标识行业对培训和继续教育的需求非常迫切。我想确保 Eastern Metal Supply 可以利用 Make It Happen 和他们的'训练营'研讨会，帮助我们在瞬息万变的标牌制作和销售领域教育我们的员工和客户"。东方金属供应公司标识行业市场经理斯科特-哈斯勒（Scott Hassler

Make It Happen Training Bootcamps 

实现目标培训训练营

Exclusive to the sign and print industry, the Make It Happen Signage Academy Bootcamps are specifically designed to encompass the benefits of training in relation to products, service and selling!  

Make It Happen Signage Academy Bootcamps 是标识和印刷行业独有的培训课程，专门针对产品、服务和销售方面的培训优势而设计！

Three industry-specific training bootcamps are available for all levels of experience. These bootcamps focus on signage, illuminated signs and selling and are designed around the products and processes relevant to your sign and print business. 

三个针对特定行业的培训训练营适用于各种经验水平的学员。这些训练营侧重于标识、照明标识和销售，并围绕与您的标识和印刷业务相关的产品和流程而设计。

If you want to be in the know and see your business grow, sign up for a Make It Happen Bootcamp and be the difference! 

如果您想了解更多信息并实现业务增长，请报名参加 Make It Happen Bootcamp，让您与众不同！

“As a family-owned business, we acknowledge the need for training in the sign industry.  Glantz was happy to support Wendy and the Make It Happen initiative and we encourage this opportunity to help both large and small business owners.” —Davey Glantz, Principal, Glantz Sign & Graphics Supplies  

“作为一家家族企业，我们认识到标识行业对培训的需求。  Glantz 很高兴能支持 Wendy 和 Make It Happen 计划，我们鼓励利用这个机会帮助大小企业主"。Glantz Sign & Graphics Supplies 负责人戴维-格兰茨