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《亚洲标识》杂志

2020年3月杂志_纳米流明宣布水晶尼克斯奖得主

2020-03-27 16:14:52

摘要:

Legacy Union Bank of America Tower.
美国联合银行大厦

Domestic East Winner – Legacy Union Bank of America Tower
国内东区赢家-美国联合银行大厦


NanoLumens, award-winning creators of uniquely compelling interactive LED visualization solutions, has announced the winners of its fifth annual NanoLumens Crystal Nixel™ Awardsthat recognize outstanding creativity in the design and implementation of a compelling LED visualization solution. According to NanoLumens Vice President of Sales Dave Merlino, the Crystal Nixel 2020 awards recognized firms involved in the Legacy Union installation in Charlotte, North Carolina for the Domestic East category, the installation at KAOS Nightclub at the Palms Casino Resort in Las Vegas, Nevada for the Domestic West category, and the Karrinyup Shopping Centre installation near Perth, Australia for the International category.
纳米流明是一家备受赞誉的交互式LED可视化解决方案的创造者,它已经宣布了第五届年度纳米流明----水晶尼克斯的获奖者™ ,认可其在设计和项目实施中,引人注目的LED可视化解决方案具有卓越的创造力。据纳米流明销售副总裁戴夫·梅林介绍,水晶尼克斯 2020大奖参与者:北卡罗来纳州夏洛特市传统工会(Legacy Union)国内东区安装、内华达州拉斯维加斯棕榈赌场度假村(Palms Casino Resort)KAOS夜总会(KAOS Nightclub)国内西区安装的公司,和卡里尼普购物中心安装附近珀斯,澳大利亚为国际类别。


Cenero, LS3P, Second Story, and Lincoln Harris will be awarded Crystal Nixel sculptures for the Bank of America Tower lobby installation. National Technology Associates (NTA) and Station Casinos will receive sculptures for the KAOS Nightclub while Digital Place Systems and AMP Capital will be awarded sculptures for The Timepiece in Karrinyup Shopping Centre.
塞内罗、LS3P型、Second Story和林肯哈里斯将获得美国银行大厦大堂安装的水晶尼克斯标识奖。国家技术协会(NTA)和车站赌场将为花王夜总会提供标识,而数字场所系统和AMP资本将为卡里尼普购物中心的钟表提供标识。


“Over the last five years the Crystal Nixel Awards have consistently recognized outstanding achievement in the design and implementation of compelling and engaging LED visualization solutions across all vertical markets,” Dave Merlino said today. “The 2020 winners take LED visualization to new creative heights in the transportation and retail channels, setting a new standard for their peers to follow. We salute everyone involved and we look forward to working with these forward-looking teams on many more projects in the future.”
“在过去的五年里,水晶尼克斯奖一直在所有垂直市场设计和实施引人注目的、引人入胜的LED可视化解决方案方面取得杰出成就,”戴夫·梅林说:“2020年的获奖者在交通和零售渠道将LED可视化提升到了新的创意高度,为同行树立了新的标准。我们向所有参与的人致敬,我们期待着与这些前瞻性团队合作,在未来开展更多的项目。”


With help from Cenero, LS3P, and Second Story, Legacy Union installed a 64-foot-wide-by-36-foot tall NanoLumens LED display with a total surface area nearly 3.5 times the size of a highway billboard. Though plans for the display called for a variety of sports content, marketing messaging, and local scenes, the team contracted interactive design studio Second Story to create mesmerizing full-screen imagery. The rainbow amalgamation produced by Second Story, dubbed Unify, is one of the most remarkable digital sculptures ever created and today, its visuals cascade outward through the tall two-story lobby windows onto the grassy plaza outside.
在塞内罗、LS3P型和Second Story的帮助下,传统联盟安装了一个64英尺宽、36英尺高的LED显示屏,总表面积接近高速公路广告牌的3.5倍。尽管展示计划需要各种体育内容、营销信息和本地场景,但该团队还是与互动设计工作室Second Story签约,创建了令人着迷的全屏图像。Second Story制作的“彩虹融合”被称为“统一”,是有史以来最出色的数字标识之一,如今,它的视觉效果通过两层楼高的大厅窗户向外延伸,延伸到外面的草地广场。


“This is a world-class office building,” said Hal Shute, Associate AIA from LS3P, the architecture firm for the building. “We looked at cutting edge ideas and technologies that could bring the lobby and public space into the twenty-first century, while making a real impact on both the space’s design and its relevance to the community.”
“这是一座世界级的办公楼,”LS3P建筑公司的友邦保险合伙人哈尔·舒特说:“我们研究了能够将大堂和公共空间带入二十一世纪的尖端理念和技术,同时对空间的设计和对社区的相关性产生真正的影响。”


Joel Krieger, the Executive Creative Director for Second Story, echoed this sentiment, saying that, “it’s so refreshing to see more developers using canvases like this to inspire and enhance communities, built environments, and public spaces.”
《第二个故事》的执行创意总监乔尔克里格(Joel Krieger)也表达了同样的观点,他说:“看到更多的开发人员使用这样的LED技术来激励和提升社区、建筑环境和公共空间,真是令人耳目一新。”


Domestic West Winner – KAOS Nightclub at the Palms Casino Resort
国内西区赢家-棕榈赌场度假村的花王夜总会

KAOS Nightclub at the Palms Casino Resort.
棕榈赌场度假村的花王夜总会


To spend an evening at the KAOS Nightclub at the Palms Casino Resort in Las Vegas is to experience sensory immersion to an almost unparalleled degree. KAOS has created a dazzling digital world for its patrons by integrating over a hundred NanoLumens LED displays into the walls and ceilings, the most impressive of which is a massive 360-degree compound curve display roughly in the shape of a visor suspended above a central dance floor area.
在拉斯维加斯棕榈赌场度假村的花王夜总会度过一个晚上,你将体验到前所未有的感官沉浸,KAOS将超过100纳米流明的LED显示屏集成到墙壁和天花板中,为其用户创造了一个令人眼花缭乱的数字世界,其中最令人印象深刻的是一个巨大的360度复合曲线显示屏,其形状大致为悬挂在中心舞池区域上方的吊顶。


This project is really unique,” said NTA Lead Engineer Joe Garcia Miranda, “almost every wall and ceiling surface is covered with NanoLumens LED panels.”
NTA的首席工程师乔·加西亚·米兰达说:“这个项目非常独特,几乎每面墙和天花板表面都覆盖着纳米LED面板。”


“This project was so complicated,” agreed NTA Project Manager Nevin Edwards. “Outfitting hundreds of surfaces with more than 120 curved LED panels in all different curvatures, sizes and shapes required a ton of engineering discussions and manufacturer support, so I don’t think we could have done it with an overseas company.”
“这个项目太复杂了,”NTA项目经理内文爱德华兹也同意这样的说法,“要为数百个曲面装配120多个不同曲率、尺寸和形状的弯曲LED面板,需要大量的工程讨论和制造商支持,所以我认为我们不可能与一家海外公司合作。”


International Winner – Karrinyup Shopping Centre
国际优胜者-卡里尼普购物中心

 “The Timepiece” at Karrinyup Shopping Centre.
卡里尼普购物中心的“钟表”


Located in the Perth suburb of Karrinyup in Western Australia, Karrinyup Shopping Centre is the premier retail venue in the greater Perth region, containing over 180 specialty stores. Suspended above the central vertex of this vibrant shopping complex is an iconic digital display feature known colloquially as “The Timepiece.” With a multi-sided watch face display atop a double-sided pendant, the feature draws inspiration from the classic heritage of the Centre as well as the dramatic retail transformation taking place around it.
卡里尼普购物中心位于西澳大利亚州卡里尼普的珀斯郊区,是大珀斯地区的主要零售场所,拥有180多家专卖店,悬挂在这座充满活力的购物中心中心顶点上方的是一个标志性的数字显示功能,俗称“钟表”。在双面挂件上有一个多面表盘,这一特点的灵感来源于该中心的经典历史以及发生的零售变革。


“AMP Capital are thrilled to be selected by NanoLumens as the International Crystal Nixel Winner for 2019,” said Courtney Ross, General Manager – Commercial, for AMP Capital, Retail. “The success of ‘The Timepiece’ project with Karrinyup Shopping Centre (Western Australia) and the recognition of our innovative and market-leading design is encouraging that we are evolving our Icon Digital network in the right direction. We are also very fortunate to continue to collaborate with industry leaders Digital Place Solutions to support our bold and iconic digital ambitions across Australia and New Zealand.”
“AMP Capital很高兴被NanoLumens选为2019年国际水晶尼克尔奖得主,”安保资本零售商业部总经理考特尼·罗斯(Courtney Ross)说:“Karrinyup购物中心(西澳大利亚州)的‘钟表’项目的成功,以及对我们创新和市场领先设计的认可,鼓励我们朝着正确的方向发展我们的影像数字网络。我们还非常幸运地继续与行业领袖数字场所解决方案合作,以支持我们在澳大利亚和新西兰的大胆和标志性的数字雄心。”


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